Consumer Insights – The Key to a Profitable Brokerage
Now more than ever, independent insurance brokers need to understand what their customers’ value most and ensure that they are able to consistently meet and even exceed client expectations in these critical areas. This one day seminar has been designed to provide a hands-on look at how using market and customer intelligence can dramatically improve broker business results. Participants will take an in-depth look at the role of customer measurement for the independent insurance broker in order to gain important insights on what matters most to your clients. When you know what matters most and then take appropriate action to deliver, you ensure that your business is ‘competition ready’ now and into the future.
Objectives:
- Understand the benefits of accurate, reliable client and market feedback.
- Why is it necessary? Who should use it? What are the benefits? - Review the most recent highlights of Market and Client Studies in Ontario.
- Use this new knowledge and insight, to identify new and different opportunities for to positively impact customer loyalty
- Learn effective ways to communicate new knowledge and insights to different members within your brokerage.
- Prioritize action items within your own brokerage to maximize the customer experience
Recommended For: Principals, Executives, Managers, Department Heads, Customer Service Representatives, Senior CSR’s
Facilitators: Anne-Marie Caine, Bill Morris, Navicom Inc.
Locations and Dates:
- Mississauga - March 17, 2008
- Toronto - March 18, 2008
- Oshawa - March 19, 2008
- Hanover - June 3, 2008
- Chatham - June 4, 2008
- London - June 5, 2008
- Barrie - August 19, 2008
- Thunder Bay - August 25, 2008
- Sudbury - August 27, 2008
- Kitchener - November 10, 2008
- Hamilton - November 11, 2008
- Ottawa - November 13, 2008
Time: 9:00 am - 4:30 pm
RIBO Accreditation: 6 Management Hours
Cost:
- $199.00 - members only
- Includes materials and lunch
Click Here to Register Online